When farmers implement regenerative ag practices in a program like EcoHarvest, the aim is to measure outcomes from those practices – be it changes in soil organic carbon, or greenhouse gas emissions. To ensure these project outcomes balance accuracy with cost efficiency, EcoHarvest works with HabiTerre to provide modeling services. HabiTerre is an advanced technology company specializing in environmental and productivity insights for agriculture. The combination of this advanced modeling, remote sensing, and AI reduces the data collection burden on both ESMC staff and participating farmers.
ESMC and HabiTerre first partnered on a pilot project in 2023 to evaluate HabiTerre’s approach to high-quality quantification of field-level net greenhouse gas emissions. Based on the success of this project, ESMC started using HabiTerre’s modeling capabilities for all U.S.-based EcoHarvest project data in 2024. To ensure the modeled outcomes are scientifically rigorous and meet buyer requirements for their sustainability targets, ESMC continues to align with existing verification standards.
ESMC’s President Alana Pacheco has been leading this collaboration since the 2023 pilot. She notes,
“HabiTerre’s unique modeling technologies and services create a refined and clear path to offering precise, scalable solutions for carbon and greenhouse gas measurement. This collaboration allows our team to deliver high-quality outcomes to buyers throughout the agricultural supply chain and to increase program offerings to farmers. By optimizing data collection and sampling at the field-level, and incorporating HabiTerre’s scenario modeling, we can maximize farmer opportunities to increase participation in our programming.”
— Alana Pacheco, President, ESMC
“We at HabiTerre are thrilled to partner with ESMC to help them best serve their extensive network of commercial partners and participating farmers. Through this work, we are enhancing outcome quantification accuracy and reducing the burden of data collection to address key barriers to success and scalability for environmental markets in ag.”
— Jamie Ridgely, COO, HabiTerre